Advertising in The Knowledge

Why advertise in The Knowledge?

  • We currently print 4,500 copies of The Knowledge each issue.
  • These are delivered to all local community organisations including community centres, shops, doctors’ surgeries and schools as well as some roads within Knowle West.
  • The Knowledge has a loyal readership of over 16,000 people per issue who are looking out for local news, events, opportunities and services in their community.
  • All adverts booked for the printed Knowledge will be added to the online counterpart knowlewest.co.uk for the duration of the print run (approximately three months).
  • A discounted rate of 25% is offered to:
    – charities
    – community groups and small businesses solely based within The Knowledge circulation area (Filwood, Knowle, Windmill Hill)
  • A 10% discount will be given to all advertisers who block book, reserving adverts in two or more issues and paying for them in advance.

How much does advertising cost?

Advert Standard Rate Size
Eighth page £62.50/£50 w: 92.5 mm
h: 65 mm
res: 300 dpi
Quarter page £175/£131 w: 92.5 mm
h: 130mm
res: 300 dpi
Half page £300/£225 w: 185mm
h: 130 mm
res: 300 dpi
Full page £500/£375 w: 210mm
h: 297 mm
res: 300 dpi(plus 3mm bleed)
Inserts £450 for a digital insert (double sided). w: 210mm
h: 297 mm
res: 300 dpi(plus 3mm bleed)

*Conditions for Inserts:

  • Advertisers must design and email their own digital insert which will be included in every issue. This means there is no extra printing costs for you.

Terms & Conditions for all advertisers 

  • Advertorials and pre-designed adverts must be provided to the correct word count or size and be spelling and grammar checked.
  • Images must be 300dpi resolution and you must confirm that you have the consent of the individuals pictured (or their parent/carer if they are under 18) for their image to be used.
  • VAT will be added to all prices.
  • Advertorials will be clearly marked so as to distinguish them from news and editorial content.
  • We reserve the right to refuse advertising space for any advert that contains offensive language, incites violence or illegal activity, is defamatory, or is abusive, racist, sexist or homophobic.

What is the difference between advertising / advertorial and editorial?
Advertising or advertorial is classed as anything that is directly promoting or endorsing a product, group or service.  Editorial is classed as news pieces, photos, reviews, reports and information.

‘Dates for your diary’ contains event listings that you can use to promote your forthcoming events free of charge, but these are limited to a few lines each and will be selected to ensure that no one group or organisation dominates this section.

The only way for you to guarantee inclusion in the Knowledge, control the presentation and editing of your content, and secure a specific amount of space is to purchase an advert or advertorial.

Please contact Editor Sue Mackinnon for all enquiries and to book space:
email: sue@kwmc.org.uk
tel: 0117 903 0444